The webinar series about the importance of product datasheets in sales process and about the general need to count on quality and truthful data, which can be reliable for the customer and make the difference in the Customer Journey is born from the longstanding collaboration between Wins and EDIEL Servizi.
Many are the points of view of Suppliers and Retailers treated during the webinars.
The journey began with the contribution of EDIEL. The spokespersons explained how the association faced the complex transition process from the old and the new Energy Label, supporting the associated companies through the passage. During the webinar many times the importance of a certified and quality data for a strategic datasheets was highlighted.
The successive 2 webinars saw the workers in the sector as main characters: we first focused on the producers contribution (with relevant interventions of Meliconi, DeLonghi, Sony and SMEG), then on retailers one (with Euronics, Expert, MediaWorld and Trony) to understand their point of view, their needs and their opinions on what has been done and what still remains to do on the path of the products information full optimization.
Each event highlighted the importance of a well structured product datasheet and rich in clear and verified data.
If you missed the event, we listed hereunder the video of each webinar:
If you need more information or you want to deepen this theme, please contact us