MIA-EQUIPMAG
Wins with its software MIA, the assisted sales platform, attended EQUIPMAG 2016, the International Commerce & Distribution Exhibition, which took place in Paris, in September 12-14.

Three pivotal days to learn about new products, trends and solutions for the future of retail: the new strategic role of store-to-web/web-to-store solutions, the focus on customer experience, innovative concepts, merchandise and design as promotional and up-selling tools.

“Extend your business” is the promise of Wins innovative creation, both for the single retail store and for large companies with hundreds of shops. Numbers at hand, CEO Salvatore Calì, assures an in-store sales increase thanks to MIA, the in-store ineractive station, which gives an all-new customer experience. The web platform can be accessed by desktop stations and mobile devices to browse the product catalogue, compare alternatives, access promotions: this is what the customer is asking for, freedom of action, and is what the market is asking for, a hybrid solution, store-to-web/web-to-store!

Wins supported its partner Gempsy France, in the Technologies/Digital (In)Store Area of EQUIPMAG, where visitors had the chance to test MIA and feel the value it could bring to a company not afraid of technology, but working with it to their advantage.